Hedge Funds

If hedge funds are seen as ‘the enemy’, maybe it is time for a rebrand

Decision by Man Group to end Booker Prize sponsorship prompts another round of industry soul-searching

Writer Anna Burns speaks after being awarded the Man Booker Prize for Fiction 2018
Writer Anna Burns speaks after being awarded the Man Booker Prize for Fiction 2018 Photo: Getty Images

Ten years ago, the writer Sebastian Faulks published a novel that helped cement the popular image of hedge funds. His bestseller, A Week in December, featured a loathsome hedge fund manager, John Veals, who, motivated by pure greed, plots to bring down a thinly disguised version of RBS, the UK bank, wreaking untold damage on the economy.

A pantomime villain, Veals has no redeeming features, no interest in anything other than making money and certainly no concerns about the impact of his actions on the society in which he lives.

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