When Maxx Chewning sold his sour-candy business to Hershey for $75.5 million, the first thing he did—before buying a Rolex or dream home—was jet his wife and six friends to Vail on a Dassault Falcon 900.
They skipped security lines, zipped straight to the runway and seated themselves in leather recliners with gold accents in the wood-paneled cabin. The price tag for this adventure: $100,000.