Apollo Management plans to list shares on a new Goldman Sachs exchange in a move that will allow the private equity firm to raise capital while limiting its exposure to the heavy scrutiny of public markets.

New York-based Apollo will sell shares on the GS Tradable Unregistered Equity OTC Market, joining the rush of private equity firms looking to capitalise on their strong track records, reports the Wall Street Journal, part of the Dow Jones group which also owns Financial News.