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Private equity firms circle Waterford Wedgwood

Potential bidders are queueing up for the ceramics and glassware maker, which has been put on the block by turnaround specialists KPS Capital Partners

Wedgwood china (Getty Images)
Wedgwood china (Getty Images)

Private equity firms are circling WWRD Holdings, the owner of British ceramics maker Wedgwood, after the company’s owners KPS Capital Partners put the firm on the auction block at the beginning of the year.

UK buyout firms Cinven and Pamplona Capital Management are among those expected to bid for the Anglo-Irish company that owns the Waterford, Wedgwood, Royal Doulton and Royal Albert brands, according to three people familiar with the matter.

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